Free glow stick head band thingys for the first 100 people, ya heard

Pete Thamel wrote a cover story Tyrann Mathieu for the upcoming issue of Sports Illustrated where he updates us on the current status and whereabouts of the Honey Badger-turned-mild-mannered-LSU-student.  In it, of all of the possible angles to take on the story, focuses on Mathieu’s potential eligibility problems as they relate to some, I guess loose is a good way to describe it, association with some local club promotions.

Mathieu, along with some friends from New Orleans  who identify themselves as “Era Nation”, appear on at least two posters and a couple of YouTube videos promoting events at local clubs in Baton Rouge and New Orleans.  If  the NCAA deems his involvement in the videos and fliers as something that qualifies as, essentially, an endorsement of the events, then Mathieu’s eligibility could be in jeopardy.

One of said videos is above.  First off, I’m not quite sure whether or not that is The Palace or a busted ass Chuck E. Cheese.  It probably serves as both.  Second, I do like that suffrage and Title IX paved the way so that ladies could have a 30 minute window above and beyond their male counterparts to enter the club without being charged a cover.  That’s progress that we can all get behind.  Third, I have no idea whether or not this constitutes a commercial or actual endorsement.  Its exhaustingly over 3 minutes long and I think there are entirely too many ‘ya heards’ to constitute a legitimate advertisement under the standard definition.